Turner Restorations

INVESTMENT SUMMARY

This project builds the complete digital foundation for Turner Restorations, including a refreshed brand identity, professional website, service architecture, project showcase system, local listings optimization, live chat lead capture, and social media setup.

The website will include approximately 28 structured pages designed to showcase services, highlight real projects, and help homeowners easily request estimates.

Total Market Value: $8,550
Partner Investment: $1,500

Total Partner Discount: $7,050

PHASE 1A BRAND REGENERATION

Turner Restorations Digital Build

This phase builds the full online foundation for Turner Restorations so homeowners can easily find the business, understand services, view projects, and request estimates.

A properly structured contractor website combined with optimized local listings can typically increase lead opportunities by 3–8× compared to having no structured digital presence.

For most local contractors this translates to approximately:

10–40 additional potential leads per month once fully indexed by search engines.

Branding Logo Refresh Normal Market Value: $750

Includes:

• 3 logo options
• Biz Card Design
• Same design with different color palettes
• Designed specifically for the restoration / contractor industry
• Delivered for web, print, trucks, signage, and apparel

Partner Price Included in Package

PHASE 1B WEBSITE DEVELOPMENT

Website Development

A fast, mobile-friendly website designed for clarity, trust, and easy contact.

Normal Market Value: $1,800

Core Pages

• Home
• About
• Services
• Projects
• Contact

These pages serve as the foundation of the website structure and customer experience.

Services Structure

The services section will be structured so customers can quickly understand what you do and what you specialize in.

This structure also helps Google understand your expertise, which improves search visibility.

Umbrella Service Pages Normal Market Value: $900

• Interior
• Exterior
• Repairs
• Remodels
• New Builds
• Planning & Design

These pages act as main service hubs that guide visitors deeper into your specialties.

Sub-Service Pages Normal Market Value: $1,950

Each service will include clear descriptions and SEO-friendly content
so homeowners can find you when searching for specific work.

• Flooring
• Roofing
• Drywall
• Kitchens
• Bathrooms
• Insulation
• Carpentry
• Siding
• Painting
• Plumbing
• Framing
• Deck Builds + Repairs
• Fencing

These pages are especially powerful for capturing local search traffic.

Example searches:

• “deck repair Indianapolis”
• “bathroom remodel near me”
• “roof repair Indianapolis”

Legal Pages Normal Market Value: $300

Standard professional website protections.

• Privacy Policy
• Terms & Conditions
• Website Disclaimer

Projects Showcase System Normal Market Value: $850

Contractors win work by showing real results, so a project portfolio system will be created.

Includes:

• project template creation
• workflow system for adding projects
• image gallery layout
• body copy generation for project descriptions

This allows Turner Restorations to quickly showcase:

Before → After → Work Completed → Customer Value

Project pages dramatically increase trust and conversion rates.

Blog System Normal Market Value: $450

A blog section helps increase search visibility and homeowner education.

Example blog topics:

• Indianapolis seasonal home maintenance
• Storm damage repair tips
• Kitchen & bathroom remodel inspiration
• Deck maintenance and outdoor upgrades

Content will be Indy-focused and seasonal, helping Turner Restorations appear in local searches.

Social Media Setup Normal Market Value: $350

Your social platforms will be cleaned up, aligned, and connected to the website.

Platforms:

• Facebook
• Instagram
• LinkedIn

Includes:

• profile cleanup
• branding alignment
• platform linking to website
• phase 2 will start here

Live Chat System Normal Market Value: $250

A live chat tool will be installed on the website so potential customers can reach you quickly.

Benefits:

• captures leads instantly
• allows homeowners to ask quick questions
• improves response time
• increases project inquiries

Contractor sites with live chat often see 20–30% more inquiries.

Local Listings Setup Normal Market Value: $600

Local visibility is critical for contractors.

Your presence will be optimized across major directories.

Includes:

• Google Business Profile optimization
• Yahoo listing
• Apple Maps listing
• AI listing aggregators
• Thumbtack and relevant contractor directories

These listings are one of the biggest drivers of contractor leads.

Review Collection System Normal Market Value: $600

Reviews are one of the largest trust signals for home service businesses.

A system will be created to help collect and encourage reviews.

Benefits:

• stronger Google ranking
• higher homeowner confidence
• more estimate requests

Social Strategy + Cleanup Normal Market Value: $350

Social media accounts will be reviewed and structured to create a clear and professional brand presence.

Includes:

• account cleanup
• branding consistency
• initial content direction suggestions

Total Website Scope Page Count

• Core Pages — 5
• Service Category Pages — 6
• Individual Service Pages — 13
• Blog + Projects + Legal Pages — 4

Total Website Pages: 28 Pages

MARKET VALUE BREAKDOWN

TOTAL MARKET VALUE $8,550

Partner Investment Price

Because Turner Restorations is a business I believe in and want to support:

Phase 1 Investment

$1,500 Total Discount $8,550 Value
– Partner Discount $7,050 in value

Expected Lead Impact

Once the website and listings are fully indexed and active, contractors typically see:

• 10–40 new potential leads per month
• stronger search visibility in Indianapolis
• more estimate requests
• higher trust from homeowners

Even a single remodel or repair project gained through the website often covers the entire investment.

PHASE 1 TOTAL $1,500