Miller Family Dentistry

Project updates, completions, notes

Phase 1: Branding

• Full Brand Identity (Logo Suite, Colors, Typography, Icons, Patterns)
• Brand Guide 16–20 Page (Usage Rules, Signage, Digital Style)*
• Brand Direction Centered On Dr. Mandy’s Energy, Tone, Leadership

*Brand Guide Completetion in December/January – need selection to finish.

Phase 2A: Collateral

• Core Stationery: business cards (all staff), letterhead, and envelopes

• Patient-Facing Collateral: Appointment/Reminder Cards, Referral Cards, Lobby Posters (Review QR + Membership Plan)*

• Office Signage & Smart Cards: Window/Door Vinyl Specs

Phase 2B: Website

• Website Redesign: Up To 8 Pages *  PROVIDED 18 PAGES
  
• Core: Home, About, Doctors, Services, New Patients, Membership/Financing, Reviews, Contact
• Built With Accessibility + SEO Best Practices; Ssl, Security, Backups, Uptime Monitoring Included

* I did all the backend, research, writing, legality, security, intial set up etc— when it comes time to actually code CSS (this is the aesethic/UX opposed to code) We will meet to go over what I have done, and give you some examples of what is best for your goals and audience.

Phase 3: Pre-Social Prep (To Deploy In 2026)

• Prelim Social Media Strategy One-Pager (So We’re Not Starting From Scratch In Q1 ’26)*
• Canva Templates (10–12) For Posts, Reels, Stories PROVIDED 36+ with 3 strategies
• Training If Needed on How to Use Canva + Best Posting Practices PLEASE LET ME KNOW

*I have actually created 3 different strategies already to choose from, this will come after website. They all will need subtle adjusting once we do final selection. I started on 3 templates as well.

+ IT Concierge (Enhanced For Launch)

• Email/Domain Deliverability Setup (Spf/Dkim/Dmarc), Branded Signatures
• Streamline Strategy Staff Onboarding + Off-boarding Checklists
• Tech Support 5-8 Hours Onsite, 120-Min. Phone/Remote Support Included if Needed

*Signatures Created, Cannot Finish Without Approvals